Category: Small Business News
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Reels Drive 27% Higher Engagement: Instagram’s New Skippable Ads Could Redefine Video Marketing
Instagram has quietly begun testing skippable ads within its Reels experience, marking a noteworthy shift in the short-form video ad […]
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From TikTok to Ticket Sales: How Social Media is Transforming Live Events
Live events have always been about being in the moment, feeling the energy of the crowd, hearing the music, or […]
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Google Launches Gemini Enterprise: AI for the Modern Workplace
On October 9, 2025, Google officially unveiled Gemini Enterprise– a new AI platform aimed squarely at business users and organisations, […]
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Don’t Get Spooked This Halloween: Lodge Your Tax Return Before October 31st!
The end of October marks more than just the close of another month, it’s also the deadline to lodge your […]
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Protect your brand with a registered trade mark
A registered trade mark is an important asset for a business of any size. It can safeguard your ideas from […]
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Why SMEs Should Pay Attention to the $230 Billion Social Media Ad Boom
Social media advertising is booming, and it’s not slowing down anytime soon. According to eMarketer, global social media ad spending […]
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Deloitte Report Shows Australia’s Economy is Recovering but Living Standards Still at Risk
Australia’s economic trajectory for the 2025–2026 financial year is projected to be one of cautious optimism, with real GDP growth […]
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ChatGPT Lets Users Buy from Etsy and Shopify: A New Era for Conversational Commerce
OpenAI is turning ChatGPT into more than just a conversational AI, it’s now a shopping assistant. With the rollout of […]
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LinkedIn Launches AI Hiring Assistant Amid 78% Employer Struggle to Fill Roles
LinkedIn has officially launched its first generative AI agent for recruiters, Hiring Assistant, and it’s now becoming available to users […]
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Hiring, Training, and Tech Top SME Priorities
In 2025, small and medium enterprises across Australia are under mounting pressure to balance workforce strategies with technological transformation. With […]